Effective Date: September 2025
This Privacy Policy informs you how we look after your personal data when you use our website, make a booking, or otherwise provide personal data to us (e.g., via telephone or email). It also explains your privacy rights and how the law protects you.
This policy is provided in a layered format for easy navigation. A PDF version can be requested by contacting us.
Please refer to the Glossary at the end if you encounter any unfamiliar terminology.
Purpose of this Privacy Policy
This Privacy Policy aims to give you information on how we collect and process your personal data when you:
Data Controller
Road Trip Adventures Limited is the data controller for personal data collected via this website or our services. We will specify which entity is responsible for your data at the time of your booking.
You have the right to make a complaint to the UK Information Commissioner’s Office (ICO) if you believe your data has been mishandled.
Changes to this Privacy Policy
We regularly review this Privacy Policy. The latest version is dated above. Please keep us informed of any changes to your personal data.
Third-party links
Our website may include links to third-party websites. We are not responsible for the privacy practices of these sites.
We may collect the following personal data:
Special Categories of Personal Data
We may also collect sensitive personal data where necessary to deliver your travel services:
We only process sensitive data with your explicit consent. Without consent, we cannot provide the requested services.
Failure to provide data
If you do not provide personal data required for a booking, we may not be able to process or fulfill your booking, which may result in cancellation in line with our Booking Terms and Conditions.
We collect personal data via:
We use your personal data for purposes including:
| Purpose/Activity | Data Type | Lawful Basis |
|---|---|---|
| Complete bookings, communicate with customers, highlight special requests | Identity, Contact, Passenger details, Accommodation details | Performance of contract |
| Process payments | Identity, Billing Address | Performance of contract |
| Marketing and reporting | Identity, Contact, Profile, Usage, Marketing Data | Legitimate interests or consent |
| Website content and advertisement delivery | Identity, Contact, Profile, Usage, Marketing, Technical Data | Legitimate interests |
| Analytics to improve website, services, and customer experience | Technical, Usage | Legitimate interests |
| Customer recommendations | Identity, Contact, Profile, Usage, Marketing | Legitimate interests |
| Communication monitoring for quality, training, or legal purposes | Identity, Contact, Technical | Legitimate interests / legal obligation |
Marketing
We will only send marketing communications to you if you have opted in or purchased services and have not opted out. You can unsubscribe at any time via links in emails or by contacting us.
Cookies
You can control cookies via your browser settings. Disabling cookies may affect website functionality.
Change of purpose
We will only use your data for purposes compatible with those for which it was collected unless required or permitted by law.
We may share your data with:
We do not allow third parties to use your data for their own purposes without your consent.
Some of our suppliers are outside the UK. We ensure your data is protected through:
We have implemented technical and organisational measures to protect your personal data from loss, misuse, or unauthorised access. Access is restricted to employees, agents, and contractors with a legitimate need.
We retain personal data only as long as necessary to fulfill our services, comply with legal obligations, resolve disputes, or enforce agreements. Basic customer records are retained for 7 years for tax purposes. Aggregated or anonymised data may be retained indefinitely for research and statistical purposes.
Under data protection laws, you may:
Requests can be made to info@theroadtripco.com. We usually respond within one month.
No fee is normally required unless a request is clearly excessive or repetitive.
Lawful Basis
Third Parties
